Mr. Morgoth, once again you have hit the nail on the head. It does not please me to write this, because I find that the subversion in Christmas ads is somehow worse, almost as if it was sacrilegious. A piece from you on Christmas and what it can give us and teach us, even in these times, by you, Mr. Morgoth, would be wonderful. It could be something like a Christmas present to your readers. Or maybe you did write something about that already, I do not remember. In any case, keep up the good work.
Christmas Traditions had all but fallen out of favour until Dickens' ‘A Christmas Carol'. These adverts feel like a bastardisation of everything central to that sense of Christmas.
Watching the advert I honestly felt it looked AI generated and was a bit shit. I doubt they have anyone the calibre of Ridley Scott working in Advertising Agencies these days.
The jarring forced diversity just further adds to the uncanny valley vibe to the entire thing. Worse still was the attempt to wrap this up in a ‘traditional Christmas' garb.
It has long since gone beyond gaslighting and now just feels like a satanic inversion wearing the skinsuit of what once existed before.
I think a lot of people will just innately sense this.
On the bright side, this does seem to suggest that a competency crisis in the Propaganda arm of the State may be their eventual undoing.
I only watch the snooker on the box, unfortunately most of it is on commercial TV. I put it on mute and browse shite of my choice on the phone in-between frames.
Putting diversity in the ads is now the default, I suspect this is down to the advertising agencies following a trend as much as anything else. But yes they did get the signal from above very strongly in 2020 and it hasn't really let up since. Particularly as diversity often just means black. Though I did hear a slightly odd radio ad yesterday with an Asian bent. Was for the Dogs Trust, reminding us all that it's Diwali and though the fireworks can make it a hard time for dogs they had something to help them... Honestly have no idea what was being advertised, I was too busy wondering if the Hindus have the same attitudes to owning dogs as household pets as the Muslims do.
Checked the John Lewis ad from last year, and as I remembered it was an all white family. Also this 2026 ad, comments turned off on Youtube (lol).
I am just so weary of the mixed race couple thing. It's clumsy propaganda that just makes me immediately ignore.
As Orwell put it, "I understand how; I do not understand why". So I'm wondering is the answer the same as in the book.
Mr. Morgoth, once again you have hit the nail on the head. It does not please me to write this, because I find that the subversion in Christmas ads is somehow worse, almost as if it was sacrilegious. A piece from you on Christmas and what it can give us and teach us, even in these times, by you, Mr. Morgoth, would be wonderful. It could be something like a Christmas present to your readers. Or maybe you did write something about that already, I do not remember. In any case, keep up the good work.
I do actually go to church on Christmas Day, which might surprise people. I like it too.
I am glad to hear this.
Christmas Traditions had all but fallen out of favour until Dickens' ‘A Christmas Carol'. These adverts feel like a bastardisation of everything central to that sense of Christmas.
Watching the advert I honestly felt it looked AI generated and was a bit shit. I doubt they have anyone the calibre of Ridley Scott working in Advertising Agencies these days.
The jarring forced diversity just further adds to the uncanny valley vibe to the entire thing. Worse still was the attempt to wrap this up in a ‘traditional Christmas' garb.
It has long since gone beyond gaslighting and now just feels like a satanic inversion wearing the skinsuit of what once existed before.
I think a lot of people will just innately sense this.
On the bright side, this does seem to suggest that a competency crisis in the Propaganda arm of the State may be their eventual undoing.
Good read.
I only watch the snooker on the box, unfortunately most of it is on commercial TV. I put it on mute and browse shite of my choice on the phone in-between frames.
The less cancer one is subjected to the better.
Putting diversity in the ads is now the default, I suspect this is down to the advertising agencies following a trend as much as anything else. But yes they did get the signal from above very strongly in 2020 and it hasn't really let up since. Particularly as diversity often just means black. Though I did hear a slightly odd radio ad yesterday with an Asian bent. Was for the Dogs Trust, reminding us all that it's Diwali and though the fireworks can make it a hard time for dogs they had something to help them... Honestly have no idea what was being advertised, I was too busy wondering if the Hindus have the same attitudes to owning dogs as household pets as the Muslims do.
Checked the John Lewis ad from last year, and as I remembered it was an all white family. Also this 2026 ad, comments turned off on Youtube (lol).
I half think it's all so that you feel wrong that you don't have any pakistanis at your Christmas table.